Facebook as we all know is a great place to stay connected with family and friends, and while a lot of the younger generation are finding Instagram and Snapchat a better place to hang out, Facebook is still very relevant for them especially in job hunting.

 

A whole lot of people don't even know that there are other cool things to do on Facebook asides keep in touch with friends and family.

 

Facebook has a job board that can easily be accessed at facebook.com/jobs

 

On this job board, employers can list openings and job seekers can apply immediately without having to leave the platform.

 

Over 65 million businesses have pages on Facebook and even if you don't consider it so, Facebook is actually the second most popular social network for recruiters.

 

Job posting is free for recruiters and you don't have to pay to apply to any job posting at the moment which makes it a win-win for both companies and job seekers.

 

Before you go looking for jobs on Facebook though, you need to tidy your profile as that can easily disqualify you if your Facebook profile doesn't match your CV.

 

  • Use a professional profile picture.
  • Make sure any content you don't want recruiters to see are not set to public
  • Fill in your recent job positions
  • Enter in your education details
  • Show your most relevant skills in your profile (it's just under the education section)
  • Show off your important achievements on your profile
  • Share your opinion about topics in your niche on your profile
  • Make sure you're in the top groups for your niche on Facebook
  • Facebook has a projects tool that you can use to boost your status
  • Follow the pages of companies where you wish to work

Photo by Zac Wolff on Unsplash

 

Hashtags are a great way for social media platforms to curate posts based on topics set by the content poster.

Mentions are ways to alert other account owners that they are being talked about.

Hashtags can help you improve visibility if they are used correctly but do not generally mean that you will see a big growth using them.

To use them effectively, add a few specific hashtags to your posts, and more importantly, make sure your account is set to public.

Some of the best hashtag types to use are

  • Location Hashtags
  • Branded Hashtags
  • Holiday/Event-related hashtags

At the end of the day, check the impact that hashtags are making on your posts if you are a business account.

If the effect of hashtags is minimal, you probably don't need them.

Social media provides a way for you to connect with your current and prospective clients

You can connect with them using various social media platforms and via various methods as offered by the social media platform

Social Media is a place to engage, manage and get feedback.

Businesses need it to maintain their branding and help educate their following about why they are better than the competition

Social Media for businesses is not just for sending out posts, it's also for connecting and getting to show your connections that they are heard which makes it great for providing support

In this episode, I will share some DIY Graphic design cloud apps that make graphic work easier.

Canva is the most popular drag-and-drop design tool out there

It has templates that cover just about every design need you will have with lots of free assets that will allow your work to be done in such a short time

However, chances are people can tell a Canva Graphic a mile away and as such if you are trying to show off uniqueness, I will ask you to stay away from Canva except, of course, you are building your own template from the scratch.

Crello is a much more visually appealing DIY design tool and was created by the people at deposit photos.

It looks similar to Canva but has templates that look more professional and are less popular than what you will find on Canva.

A higher percentage of their design templates are illustration-based instead of photo-based and this sets them apart from the pack

Apparently, if you are using Crello pro, you have access to loads of images from deposit photos.

Adobe Spark is the alternative from Adobe that does also what Canva does, however, their library of designs can be confusing as most times I am unable to filter designs by a particular size.

Spark is definitely easy to use and this has toned down the ability to have more control over your design. If you are looking for creative freedom, Spark is not the tool for you and we can't blame Adobe, the pros have other tools to choose from in their arsenal and Spark is just a toy for the newbies to play with.

While I have not used Easil ever, I have heard and read great reviews about this app that suggests that it actually is worth looking into. 

Easil templates have the canva feel to them but are also professional-looking. They have a decent tool that helps with background removal from photos as well as branding assets that help your design to always be within the assets that are approved for the brand in terms of color, fonts, and logo variations. As a Canva user, Easil is the easiest platform to transit to.

Stencil is by far the easiest tool to use to generate quotes. There's a huge library for quotes and they have over 1.5 million royalty-free stock photos in their library and is the only platform that has massive integration with Google web fonts. 

Stencil is however very limited if you will not be paying $12 (or 20) a month because the free version allows you to export just 10 images a month while the $9 (or 15) plan gives you access to just 50 exports a month.

If you are not willing to go unlimited, don't walk the Stencil path but if you ask me, I believe the unlimited plan is worth it and I will recommend paying yearly.

Snappa's website looks like a slightly modified copy of Stencil however, Sujan Patel seems to love it and gave them an outstanding recommendation.

It has a good background remover, allows you just three exports a month if you are using the free plan.

I typically love their YouTube end screen arts as well as their Advertising templates. They also curated awesome zoom virtual background images that are absolutely beautiful.

Due to the quality of templates here, I see no reason why you shouldn't pay for what you get.

Some of the things that cause frustration at the beginning of a freelance graphics design journey can be the same for a lot of people and that's what can be the defining reason for starting a business on a frustrating note or getting things done the right way and setting yourself apart from the rest.

In this episode, we will look at some of the common mistakes that can be made by freelance graphic designers and how we can avoid them.

In this episode, I talk about how to market your graphics design business so as to be able to get and retain clients.

At the top of the list, you need to create an online portfolio either on your website or using an online portfolio service. It's not compulsory to have a website but it does help with your packaging and having a central place for people to find all necessary information about you including various ways for them to contact you.

Show off your skills on your social media using a well thought out social media strategy that should include a mix of the following:
- showcase your past job
- show off your workspace
- showcase photos, graphics, or clips that show you on the job
- share tips that can be useful for your audience

Use business cards, they help to give out your details quickly in an offline situation especially when you are in a hurry.

- Your business as a graphics designer should be functional and not be an avenue to show off your skills.

Let people understand where your inspiration comes from as a graphics designer

Show consistence and persistence

Ensure you meet your clients' expectations by giving realistic deadlines. This will especially improve their likelihood to recommend you to others.

It's ok to specialize in a certain style and type of Graphics design however, this doesn't you from taking other jobs that you are confident of executing.

You can partner with other professionals that offer complementary services so you can do client exchange.

As a continuation of our Graphics Design journey, I share an overview of the different types of Graphic Design that are available out there for designers to specialize in.

Have a listen and decide on what's the best for you and become so good at it that when people need someone in that specialty, they will look no further.

In this episode of The Work From Home Podcast, I talked about Graphics Design and how to get started. This episode centers around the styles of Graphic design which include the following:

Art Nouveau
Art Deco
Psychedelic
American Kitsch
Swiss Style
Minimalist / Flat
3-Dimensional Design 

Alexis talks with us about maintaining productivity while working from home without work an insane amount of hours everyday.

She is a big believer that once you have your day scheduled properly, you will be getting more done and feel more fulfilled.

Alexis gave some insights into some of the key struggles that people go through as well as her recommendations. Listen through every bit of this to also learn her strategy for investigating your biggest distraction so you can find a way to strategically pre-empt and work out a solution.

Contact Alexis

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For today's episode, I took some time to talk about some of the simple things we can do as work from home professionals to make working from home much easier.

As basic as they seem, the items listed will make your day not only smoother but also more productive and you are sure to fill more fulfilled because you are getting stuff done.

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